Timex India partners with Unicommerce to strengthen e-commerce business – ET Retail

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New Delhi: Watch manufacturer Timex India has partnered with retail SaaS platform Unicommerce to strengthen its e-commerce business operations and elevate the post-purchase experience for its online buyers, the company said in a media release on Thursday.

This partnership aims to enhance the customer experience by building the efficiency of Timex India’s logistics and order fulfillment processes. With the platform’s support, Timex India expects real-time visibility and control over its orders, inventory, and shipments for efficient operations.

Deepak Chabbra, managing director of Timex Group India said, “Our partnership with Unicommerce is a strategic move to enhance our e-commerce capabilities and stay ahead of the curve in a highly competitive market. This will help us in our on-going journey of delighting our customers through a seamless and hassle-free shopping experience, ultimately driving customer loyalty and business growth.”

Kapil Makhija, CEO of Unicommerce said to provide its integrated platform support for strengthening the brand’s e-commerce supply chain.

Currently, the watch brand manages its 9 sales channels through the retail SaaS platform including its brand website and various leading marketplaces.

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